PR Assistant- Inhouse

Recruiter
Capstone Hill Search
Location
London (Greater)
Salary
22,000 to 28,000
Posted
12 Nov 2017
Closes
16 Nov 2017
Contract Type
Permanent
Hours
Full Time

Consumer PR Assistant

Location: Hertfordshire with an expectation of working 2 days a week from their London offices

Salary: 22-28k salary dependant upon experience

A British multinational grocery and general merchandise retailer is the third largest retailer in the world measured by profits and ninth-largest retailer in the world measured by revenues.

The successful candidate will be apart of a team who are responsible for creating award-winning PR activations for brand and trade campaigns. You’ll also support with PR-specific events, product placement and press releases.

Duties:

  • report into the Consumer PR manager and help with the development of a multi-layered consumer PR plan, aligned to the strategy and UK Marketing Communications calendar to drive a compelling and cohesive brand message
  • work alongside the Consumer PR manager with the management of consumer PR events and activations to agreed budget and timings
  • generate coverage and editorial content across media publications, online and offline, which is in line with the PR strategy and works alongside the marketing strategy
  • help with the management of the Consumer PR budget, including raising POs
  • nurture and develop existing and new relationships with key influencers and media contacts
  • become an expert using PR media monitoring tools, using your natural inquisitive nature to develop actionable insight for the business and embed the insights into the relevant campaign effectiveness reports
  • lead the sample management for PR campaigns and act as the key day-to-day contact for the agency.

Key skills and experience

This role could be a great fit for a PR executive in a consumer-facing role looking for an exciting new challenge – or an account manager in a consumer PR agency looking for their first in-house role.

You’ll need:

  • excellent verbal and written communication skills
  • to feel comfortable working with agencies and helping with budget management
  • to be comfortable working in a vast business and a large team, as well the other marketing communications channels and campaign teams to deliver a compelling and integrated plan
  • a proactive attitude to generating press coverage
  • a solid understanding of the digital channels (even better, you’ll have experience working with them)
  • a Bachelor’s degree or demonstrable experience; an advanced degree or industry qualification would be a plus.

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