Multichannel Digital Marketing Manager

Recruiter
RBW Consulting Solutions Ltd
Location
Cambridge
Salary
Up to £37k DOE
Posted
13 Nov 2017
Closes
16 Nov 2017
Sector
Healthcare
Contract Type
Permanent
Hours
Full Time
I am currently partnered with a global leadingin house pharmaceutical network whoare looking for a multichannel, digital marketing expert who can optimise their use of consumer channels. Multichannel project management experience is essential and pharmaceutical or healthcare experience is desired.

Responsibilities:
* Overseeing multiple marketing channels and ensure their full optimisation for the full life cycle of pharma products
* Developing and delivering forecasts and profitability analysis to establish an improved approach
* Cover a number of marketing campaign activities, directing internal stakeholders on the most efficient and profitable channel available
* Writing briefs as well as writing scope of work documents based on detailed briefs
* Planning and delivering end-to-end digital, multichannel marketing campaigns
* Proposal writing and quote preparation

Requirements:
* Must have broad experience of implementing and optimising direct response digital marketing across including direct mail, email, telemarketing, search, display, social media, broadcast media
* Excellent data analysis and interpretation skills
* Experience managing projects to completion and to tight and changing deadlines
* Excellent facilitation, negotiation, and conflict resolution skills. Ability to effectively coordinate teams of subject matter experts/stakeholders. Willingness to proactively intervene, as needed, to ensure program deliverables are completed

For more information on this role, please call Dani Williams at RBW Healthcare Communications on +44 (O) 1293 584 300 or email dani.williams@ rbwconsulting. com