Digital Marketing Manager - FMCG

BMS Performance
£50000.00 - £60000.00 per annum
12 Nov 2017
17 Nov 2017
Contract Type
Full Time
(Job title) Digital Marketing Manager
(Sector) B2C Products
(Location) Watford, Bucks
(Salary) £50-60,000

Digital Marketing Manager - Manage and execute digital strategy across a variety of channels to drive traffic to web/e-commerce site.

The Role: Manage activation and development of digital marketing to drive visitors to both online and offline retail stockists. Ensure a good return on investment on all digital marketing activity. The scope of the role includes PPC, SEO, CRM, Email and Google Analytics. Input into strategy moving forward working closely with the Marketing and E-commerce teams. Working with both internal and external teams to ensure business objectives are achieved.

Additional responsibilities will include:
  • Digital marketing including PPC, SEO, Display, and Programmatic
  • Driving traffic and conversion rates from online perspective
  • Project Management - Agency management and budget management
  • Digital Campaign management around brand awareness and product
This Digital Marketing Manager will need to have:
  • Online Marketing Management
  • Experience in e-commerce, SEO, PPC, Display and Programmatic
  • Creative and strong oral communication and content writing skill
  • Multichannel Business experience including research online purchase offline
The company: UK's leading Consumer Product Manufacturer with a passion for helping customers find the right solution to suit their needs and an innovative approach.

The Package for Digital Marketing Manager
  • Salary: £50-60,000
  • 23 days holiday
  • Contributory Pension
The location for the Digital Marketing Manager position is in Watford