Event Marketing Manager

London (Greater)
From £35,000 to £42,000 per annum + Bonus
12 Nov 2017
16 Nov 2017
Contract Type
Full Time
Events Marketing Manager wanted! Join this prestigious media and events company, and market their hugely successful conferences and awards portfolio.

You will need to have solid B2B marketing experience in the events sector, working for a publisher, association, public forum or similar.

We are looking for an integrated Marketeer who ideally has previously managed more junior members of staff. You should have large scale corporate events /exhibitions experience, with a skill set that ideally include the following: PPC (Google AdWords); Social Media; Marketing Automation (Marketo desirable); Sales CRM; Web Analytics (Google Analytics or WebTrends); and Website CMS.

This role will be focused on the company’s healthcare events and will involve digital and offline marketing.

You can expect to be: working with sales to plan demand generation initiatives; overseeing e-mail and DM campaigns, from inception to delivery (including data segmentation); developing print marketing collateral; updating and making improvements to the website; developing content strategies; managing social media marketing and advertising; implementing and optimizing paid search campaigns, including paid social on LinkedIn.

You should have strong data analysis skills and be both a strategic and hands-on Senior Marketing Executive or Marketing Manager.

Excellent knowledge of web conversion, lead generation, and stakeholder management is essential.

Siptus is a recruitment agency specialising in Digital/New Media, Online Marketing, and Web positions.
This job was originally posted as www.totaljobs.com/job/77501050