Marketing Analyst

Realbee Recruitment
From £20,000 to £25,000 per annum
12 Nov 2017
16 Nov 2017
Contract Type
Full Time

RealBee Recruitment is currently recruiting for a Marketing Analyst for their respected client based in Lincoln. This is a permanent, full time position.

Our client is looking for an experienced professional candidate that can provide commercial marketing insight and becoming the overall analytical representation for our customers. The candidate will have a depth of experience in marketing and sales analysis and will be able to not only extract the data but understand its commercial relevance.

Duties of the Marketing Analyst include:

  • Use marketing analysis software in order to provide visual reporting and insights, understand customers and their behaviours, and boost marketing revenue
  • Extract intelligence from the software and have a detailed understanding of what it means
  • Take the insights from the software and identify areas of potential commercial opportunity
  • Understand and interpret customer buying habits and behaviour in significant detail
  • Analysis of sales channels and customer responses to each channel at a transactional level
  • Work closely with Finance to identify income attributions and strategize based on this information
  • Conduct market research and benchmarking
  • Create and deliver a variety of reports for all relevant departments
  • Contribute to various marketing strategies
  • Ad hoc individual business projects

Requirements of the Role:

  • Demonstrable marketing and sales analytics background
  • Ideally, knowledge and experience using FastStats – marketing analysis and automation software
  • Significant experience of working, manipulating, extracting and understanding statistical analytics; advanced customer analysis
  • Ability to understand customers and make recommendations based on insight
  • Experience of working with large-volume, data driven, marketing campaigns
  • An understanding of Ecommerce
  • A good level of Excel
Personal Qualities and Specific Skills:
  • Commercial acumen;
  • Significant attention to detail;
  • Autonomous;
  • Excellent analytical skills;
  • Futuristic and innovative thinking;
  • Think strategically with a pragmatic outset
RealBee Recruitment Ltd acts as an employment agency for permanent recruitment and is an employment business for the supply of temporary workers. RealBee Recruitment Ltd are specialists in financial recruitment based in Lincoln primarily servicing the East Midlands.

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