Marketing Executive

Recruiter
Michael Page Marketing
Location
London (Greater)
Salary
£33k - £34k pa + pension, private healthcare
Posted
11 Nov 2017
Closes
16 Nov 2017
Contract Type
Permanent
Hours
Full Time

The Marketing Executive will be responsible for implementing marketing activity and delivering innovative integrated marketing campaigns that promote the organisation's activities, particularly their events.

Client Details

This membership organisation is a leading professional body for their industry.

Description

  • Acting as a project manager for the marketing and communication of larger events, ensuring maximum exposure, in alignment with corporate objectives and strategy according to budget
  • Monitor and report upon the effectiveness of campaigns and be proactive in creating alternatives
  • Supporting the marketing manager in the effective delivery of all marketing activities across the full marketing mix including planning, digital, print, sponsorship, events, advertising, web and more
  • Working closely with the events team to plan, co-ordinate, implement and evaluate the communication and marketing activity for the entire event programme both in the UK and internationally
  • Campaigns to include e-marketing and direct mail campaigns, social media, and collateral production
  • Conducting market, client and competitor research to influence and develop marketing plans
  • Build and maintain relationships both internally and with external agencies in order to deliver effective marketing and communications activity
  • Evaluate and consider client segmentation across UK regions, international locations and practice areas
  • Monitoring and updating web events pages, ensuring information is appropriate and accurate
  • Lead on the development of marketing collateral working closely with events team, project managing content, deadlines and distribution

Profile

Essential

  • Minimum of two years marketing executive experience, preferably within an event environment
  • Experience with a broad range of marketing activities including print and mail, electronic and social media
  • Strong communicator, both in person and in writing
  • Well organised, deadline driven
  • Attention to detail and proof-reading skills
  • Sound research and analytical skills
  • Strong computer skills
  • Enjoys working as part of a busy team and contributing fully to it
  • Able to interact appropriately with a range of internal and external stakeholders of all levels

Desirable

  • Experience of marketing large scale, B2B events
  • Experience utilising targeted campaigns, email, social media and web
  • A person with creative flair and a flexible approach
  • Experience of working with a membership organisation
  • Exposure to financial sectors

Job Offer

  • A salary between £33,000 and £34,000
  • Great pension package
  • Private Medical Insurance
  • Other great benefits in package

This job was originally posted as www.jobsite.co.uk/job/959517291