Digital Optimisation Manager - Targeting & Re-targeting

Henry Nicholas Associates
London (Greater)
£30000 - £40000 per annum, Benefits: 10% bonus, 28
10 Nov 2017
16 Nov 2017
Contract Type
Full Time
We`re looking for an experienced and ambitious Digital Optimisation Manager (targeting & re-targeting) for a well-known brand with offices in Bristol and London. The role can be based in either location. This is a rare opportunity to join a household name brand with a cutting edge digital team. We`re looking for somebody with a good grounding in targeting and re-targeting but there`s still loads of room to develop and grow in the role. They have a great culture, excellent benefits, and this role will join a close-knit and growing team so progression will be quick.

The experience we need.

- The perfect candidate will have worked for a big brand before, perhaps in retail, eCommerce, telco or financial services, and will have experience of tools such as Adobe Target, Optimizely and/or Maximizer (or similar).
- Demonstrable experience in a digital or offline direct response campaign management role.
- A track record of successfully managing direct response activities and delivering against sales targets - both personally and through a team.
- Experience measuring online campaigns and a full understanding of the range of metrics used to judge sales and customer success.
- Experience of onsite test/learn techniques with knowledge of other areas of performance marketing preferred.
- Strong results orientation with the ability to focus on project goals and meet objectives within a time frame.
- Analytical and numerate, able to analyse MI and performance reporting and convey messages clearly and concisely to a senior audience.
- Ability to work independently and take a proactive approach to working, in addition to working within a team and cross-functional environment.
- Excellent written & verbal communication skills
- Proactive, innovative and open minded approach with an appetite to learn
- Detail oriented with problem solving attitude

- Strong multi-tasking capability with an ability to deliver to tight deadlines

The role.

- Support the manager in the articulation of strategic objectives for re-targeting and targeting optimisation for the eCommerce team. Manage day-to-day tactical activities which form the strategic objectives.
- Assisting the manager with day-to-day performance of onsite targeting and offsite re-targeting. Working closely with teams across the wider marketing function to achieve this.
- Day to day relationship management with third party agencies to support optimisation & targeting activities - such as re-targeting programmatic or onsite optimisation & testing agencies.
- Serve as an evangelist for targeting, re-targeting and optimisation across the company, working with cross-functional teams to instil best practices, update processes and improve communication.
- Deputise for manager as required.

The company.

A household-name brand with a growing marketing team, excellent benefits package and good career progression. They place a huge emphasis on their brand values, both consumer facing and internally. They look for collaborative, smart and forward thinking marketers who want to make a real difference.

What you`ll get in return.

- The chance to work for a well-known brand and join a growing team.
- A competitive salary.
- Excellent benefits package including a highly competitive pension contribution, 28 days holiday, 10% on target bonus with the potential to exceed this, and more.

How to apply.

If this sounds of interest, then please click the apply button right away!

For more info on this or similar roles please give Tony a call.
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