Channel Marketing Manager

Recruiter
The Change Partners Recruitment
Location
Covent Garden
Salary
From £45,000 to £55,000 per annum + car allowance, bonus & benefits
Posted
08 Nov 2017
Closes
16 Nov 2017
Contract Type
Permanent
Hours
Full Time
A fantastic opportunity has arisen for a Channel Marketing Manager to be part of an exciting business development area within an International Premium Consumer Brand to support their Channel Marketing Team in ensuring all sales and marketing activities drive a strong commercial return.

The main purpose of this role is to create and implement a range of promotional activity within dedicated accounts to develop the business and increase their market share of a premium category line.

Key responsibilities

    Manage the channel marketing activity within all consumer and business channels including online, retail, call centres, indirect and retentionUnderstanding the customer account requirements and opportunities by developing prosperous relationships at all levels in the account. Assist the National Account Manager through clear presentation of the ATL marketing plan and development of bespoke BTL initiatives to stimulate consumer demand within channelAnticipate the competitive forces both in the market and channelsBe responsible for ensuring the marketing accrual budget is allocated in a cost-effective manner to maximize ROIUnderstand the stock and sales figures for each product in the rangeWork alongside the PR Manager to deliver channel specific PR campaigns, such as product exclusives and time to market campaignsManage any other sponsorship, promotional or training events relevant to the channel, including logistics, creative and promotional mechanic to deliver a strong ROI
Ideally, I’m seeking an individual from a telecommunications background who is able to demonstrate experience across all marketing mix (ATL & BTL) with a commercial ability to produce strong business cases and ROI on marketing spend.

If you enjoy working as part of a global team in a fast-paced environment, are self-motivated with passion and unparalleled creativity, please get in touch for immediate consideration.

Please send your CV or call 07487258109 for further information


This job was originally posted as www.cwjobs.co.uk/job/77534417