Regional Marketing Executive - German Speaking

Recruiter
Taylormade
Location
Basingstoke
Posted
04 Nov 2017
Closes
16 Nov 2017
Contract Type
Permanent
Hours
Full Time

Do you speak German fluently and have a passion for Sport? Are you a marketeer or proficient in the areas of account management and project execution?

TaylorMade are a global leader in the Golf industry and we now have a fantastic opportunity to join us as Regional Marketing Executive. This is a German speaking role; therefore the successful candidate MUST be fluent in German, both verbal and written.

Regional Marketing Executive responsibilities:

As Regional Marketing Executive, you will be responsible for the regional implementation of Pan European marketing strategies with the trade in Central Europe, ensuring the flawless execution of go to market plans and strategic marketing activities. Duties also include:

Reporting & POS Management:

  • Responsible for the regional implementation of pan European marketing strategies, ensuring flawless execution
  • Evaluate TaylorMade in store performance, develop and deliver relevant solutions
  • Assume role of regional marketing expert who regularly reports on local trends and activity that affect TaylorMade's competitiveness within the general market place.

Key Account Trade Marketing Management Support:

  • Management of Key Accounts in the Central region.
  • Ensure all marketing activity is aligned to pan European commercial and strategic objectives
  • Help build key account marketing calendar for each customer in conjunction with the Key Account Manager
  • Be able to develop and adapt the plan within budget
  • Present ideas for change within budget to the business and to the customer towards better brand and product image and towards better rates of sale
  • Track and measure marketing activity within each key account to demonstrate ROI and quantify marketing activity.

Field Account Trade Marketing Management:

  • Provide support to field accounts in the Central region and account manage selected accounts.
  • Ensure all marketing activity is aligned to pan European commercial and strategic objectives
  • Service marketing requirements of our field sales teams
  • Build close business relationships with regional Buying Group contacts
  • Plan and execute marketing activity calendar with each Buying Group
  • Track and measure marketing activity across field accounts to demonstrate ROI and quantify marketing activity.
  • Ownership of Trade Shows and events.

What we are seeking:

To be considered, you will have a business degree (or equivalent), or a marketing qualification, ideally with experience in a similar marketing role. You will also:

  • Be fluent in spoken and written German (Essential)
  • Have experience of account management, and coordination and execution of projects (essential)
  • Have experience within a relevant retail or sales environment (highly desirable)
  • Have an interest in sport. Knowledge of golf (advantageous)
  • Have excellent interpersonal and communication skills, and be highly competent in written and verbal presentation.
  • Be able to interact effectively at a high level and across diverse cultures
  • Lead change through creativity and innovative ideas

Benefits

  • Competitive salary and bonus
  • Free Parking
  • Private Medical cover
  • Employee discount
  • Yearly Contribution to gym or golf club membership
  • Contributory Pension

If you are interested in the role and seeking a new challenge, please click APPLY!

The vacancy you have applied for is being advertised by CVWOW Ltd, the UK's leading, award winning recruitment specialist. No terminology in this advert is intended to be deemed discriminatory. We are happy to accept applications from all suitably qualified persons regardless of their age, gender, race, religion, disability, sexual orientation or marital status. Full terms and conditions of the CVWOW business can be found on our website.


This job was originally posted as www.jobsite.co.uk/job/959464903