Digital Marketing Manager

Recruiter
Midas Selection Limited
Location
Birmingham
Salary
£50000 per annum, Benefits: Car allowance, Death i
Posted
04 Nov 2017
Closes
16 Nov 2017
Contract Type
Permanent
Hours
Full Time
Digital Marketing Manager

Candidates only with online marketing experience from B2B, IT related industry.

Basic Salary: £50,000 Car allowance, Death in Service, Bupa ,Pension 29 days holiday
LOCATION: West Midlands

Candidates residing in the following locations would be ideally situated: Birmingham, Solihull , Redditch , Wolverhampton, Walsall, Coleshill, Bromsgrove, Kidderminster, Shrewsbury, Telford

THE ROLE
With responsibility for the day to day marketing activities of our organisation as well as the overall marketing strategy, the Digital Marketing Manager plays a key role . The objective of the role is to ensure that we can engage effectively with clients with an increasing emphasis on exploiting digital channels to generate a pipeline of opportunities for the sales team.
Regular collaboration with the senior leadership of the business, including the Marketing Director, will be required to ensure that the marketing team delivers real value in support of the company's objectives. As the manager of a small marketing team, motivating other employees to work with genuine commitment to achieve the specific targets of the business is a key requirement.
- Developing the marketing strategy and execution plans in line with company objectives.
- Co-ordinating marketing campaigns aligned with sales activities and objectives.
- Overseeing the company's marketing budget.
- Creation and publication of all marketing material in line with the marketing plans and across all channels.
- Manage and improve lead generation campaigns, measure and report on results.
- Overall responsibility for brand and corporate identity
- Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives.
- Manage and improve online content, considering SEO and Google Analytics
- Work with key partners to maximise their contribution to CSI's marketing effectiveness.
- Motivate the marketing team to achieve the overall goals
- Monitor competition and provide ideas to stand out from the crowd
- Stay up-to-date with digital technology developments

THE APPLICANT:
- Proven success as a Marketing Manager with experience of digital marketing.
- Demonstrable experience in designing and implementing successful marketing campaigns
- Deep understanding of how all current digital marketing channels function
- Solid knowledge of online marketing tools and best practices
- Hands on experience with SEO/SEM, Google Analytics and CRM software
- Familiarity with web design and website best practice
- Experience in managing external agencies

THE COMPANY
We provide our clients with a broad range of solutions and services across Cyber Security, Software and Infrastructure solutions delivered as a Managed Services. With a strong presence in the UK mid-market. We work with some of the biggest vendors in the world including IBM and SAP.

All applicants send CVS to Louise Wright including reference LW164: [Email address removed]
Midas Selection Ltd specialises in recruiting Sales, Marketing, Executive professionals in the Audio Visual & IT Industry.
This job was originally posted as www.jobsite.co.uk/job/959465397