Marketing Campaign Manager Technology Events (Global)
Marketing Campaign Manager – Technology Events (Global)
£32,000+ Bonuses & BenefitsMy Client…. Is a content and events specialist to the Tech arena in particular the growing” Internet of Things” due to exciting growth a role has arisen for a Marketing Manager to be based at the client’s offices based in the tech start-up heartland of Shoreditch this is a great opportunity to join a very rapidly growing business on the edge of the latest explosion in digital technology.
The Role….This role has been created in response to the demands of the growing event portfolio. It is a key role within a small and developing team. The role will interface with all departments of the business from senior management to delegate sales and will be crucial in the ongoing growth of the company.
Primary ResponsibilitiesCreation, management and execution of event marketing plans to recruit attendees to the client’s vertical eventsManage marketing efforts to support sponsorship teamNegotiation and management of strategic marketing partnerships for eventsTo assist in the writing of marketing and sales collateral, including email, social (paid and organic) and website copy.Ownership and management of event websitesManaging external design resources in the creation of marketing collateralTo fully understand the CRM system and use to its full effectiveness in running a campaign.Auditing and analysis of data universe for each conference vertical under marketer’s remitOwnership of database research for own event portfolioManagement of event budgets Reporting on marketing activity and effectiveness
Experience24mth+ B2B events marketing experience (multiple events simultaneously)Exposure to CRM systems – Microsoft Dynamics preferred but not essentialUnderstanding of web analyticsDigital Marketing experienceExperience of working in heavily data driven marketing environmentUnderstanding of data segmentation and targeting
Core competenciesProven ability to work within tight deadlinesHighly effective time managementHigh level of numeracyNatural problem solverMeticulous attention to detailAbility to work under pressureSelf-starterExcellent writer and communicator (in both the written and verbal form)
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