Marketing Executive "Food"

Pure Staff Ltd
£24k - £27k pa
31 Oct 2017
16 Nov 2017
Contract Type
Full Time

Marketing Executive

Supplying snack biased products to the biggest food retail brands in the market across the UK and throughout Europe due to being at the forefront of modern food production and technology.

Main Purpose:

To support Category and NPD team with development, market research and any other tasks relating to the brand and recognition including customer surveys, product testing and analysis.

The Role:
Meet with department members and managers to set out and understand current projects and assignments.
Work on assigned projects by:
Keep folders and files well organised in the system
Use imagination to help revitalize and develop display
Consumer Surveys
Product Tasting

Trend Analysis:
Each month review products in all competitive retailers of all ranges
Visit stores and review all instore promotions, deals, new products and anything else important for
Update and keep track of Gap Analysis Data Sheets of all products in the snack ranges
Research and support the Co-Ordinator with monthly 'Snack" reports identifying all of the new products, trends new POS and habits in the world of retail with emphasis on our relevant categories.

Perform benchmarking and taste testing

Prepare and write up benchmarking results

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