Digital Marketing Manager

Recruiter
Scandinavian Windows Ltd
Location
Sunderland
Salary
From £18,000 to £20,000 per annum depending on experience /attractive
Posted
30 Sep 2017
Closes
31 Oct 2017
Contract Type
Permanent
Hours
Full Time
The Digital Marketing Manager oversees the digital marketing strategy for the company.

Duties of the Digital Marketing Manager:Devising strategies to drive online traffic to the company website.Tracking conversion rates and making improvements to the website.Developing and managing digital marketing campaignsUtilising a range of techniques including paid search, SEO and PPC.Overseeing the social media strategy for the company.Managing online brand and product campaigns to raise brand awareness.Managing the redesign of the company website.Improving the usability, design, content and conversion of the company websiteResponsibility for planning and budgetary control of all digital marketingEvaluating customer research, market conditions and competitor data.Review new technologies and keep the company at the forefront of developments in digital marketing.?
Requirements of the roleExperience managing PPC, SEO and Affiliate programmes.Strong understanding of current online marketing concepts, strategy and best practice.Experience in ecommerce, SEO, PPC, Email marketing, and social media.Previous experience in a similar digital marketing role.Also preferred…..- Experience in dealing with external web development agencies- Knowledge and Understanding of web programming languages (desirable)
This job was originally posted as www.totaljobs.com/job/76061803