Online and Ecommerce Marketing Executive

Recruiter
Time Personnel Recruitment Ltd
Location
Peterborough
Salary
£40,000 to £60,000
Posted
07 Oct 2017
Closes
07 Nov 2017
Contract Type
Permanent
Hours
Full Time
Our client based in Peterborough is looking to recruit an online and Ecommerce Marketing Executive on a fulltime permanent basis. Our client is an internet based sales and fulfilment company who are looking at taking the business to the next level. The online & ecommerce multi-channel marketing executive is responsible for carrying out all aspects of our online marketing through a range of different digital media. You are responsible for the image of the company and generate sales through the internet. Duties of the executive include: - Collate and report weekly/monthly on performance statistics for all digital communications across all channels, using these statistics to influence future digital activity. - Act as a brand guardian in terms of look and feel of online communications as well as tone of voice of copy. - Responsible for all online sales. - Create and maintain an online business plan. - Keep current knowledge of online trends. - Overseeing PPC campaigns monitoring their performance and return on investment. - Writing informative and effective search engine optimised copy for the website and external blog postings. - Using the CRM to maximise online marketing opportunities. - Managing the company's email marketing campaigns. - Monitoring return on investment for the different online marketing campaigns. - Managing the organisations Social Media accounts ensuring all copy is relevant for the different platforms. - Managing the content diary for social media content. - Keeping up to date with changes and advances in social media and advising on new channels and approaches to adopt. - Monitoring social media for company mentions and engaging with customers where relevant. The ideal background of an online marketing executive: - Digital marketing experience and a very keen interest. - Understanding of web design and web analytical software. - Previous online marketing experience technology. - Analytical and proactive approach to online marketing. This is an excellent opportunity to join a business that is about to grow and they need this person to be responsible for making this happen. Our client is paying an attractive salary and so is expecting great results.
This job was originally posted as www.jobsite.co.uk/job/959278933