Digital Marketing Executive

Michael Page Digital
£25k - £28k pa
06 Oct 2017
07 Nov 2017
Contract Type
Full Time
To provide support to deliver the organisation's commercial products marketing plan with a clear focus on tactical digital activity. Client Details Leading professional qualifications and further education body. Description Management of PPC accounts and driving ROI from PPC activity * Email marketing - process and analysis to improve * Good understanding of digital analytics and KPIs * Writing copy for the web * Developing and executing social media campaigns * Reviewing user-experience journeys for products and suggest improvements to ecommerce team * Management of direct mail campaigns when appropriate * Booking of advertising - both online and offline * Management of creative brief process with agency and designers * Putting together a marketing plan * Briefing and engaging sales teams * Managing data selections and providing lists for activity * Stakeholder engagement * HTML and CSS skills * Management of campaign budgets * Great communication skills - a real team player * Pro-active, can-do attitude - focus on solving problems. * Passion, drive and enthusiasm for everything digital * Enjoys keeping up-to-date with everything digital Profile One year's Marketing Executive or two year's as Marketing Assistant Graduate Obtained or working towards a CIM/IDM qualification Job Offer Competitive salary, benefits and progression
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