Senior Strategic Marketing Manager

Recruiter
Michael Page Marketing
Location
London (Greater)
Salary
£63 - £65 per annum
Posted
04 Oct 2017
Closes
07 Nov 2017
Sector
Charity
Contract Type
Permanent
Hours
Full Time
A forward thinking independent public body based in Central London.DescriptionDevelop acquisition strategies to grow profitability from new and existing customers.Create strategic plans to support the marketing strategies including implementation plans and content development.Content generation for thought leadership to improve perception and recommendation metrics.Explore and implement marketing activities to maximise revenue generation.Build and implement campaigns to grow revenue from new customers.Define ROI measures linked to business targets.Create and manage reporting and evaluation frameworks for marketing to ensure learning and improvement.Build lasting working relationships with key stakeholders.Manage and develop a team.ProfileProven commercial marketing experience.Solid understanding of marketing strategy and planning.High level evidence of developing and delivering marketing plans that positively impact business change.Experience of managing creative and media agencies.In depth knowledge of end to end marketing practices.Excellent stakeholder relationship management internally and externally.Line management experience.Working knowledge of marketing research techniques, including customer segmentation.Job Offer12 month Fixed Term Contract paying £63,000 - £65,000 + benefits.