Market Researcher / Research Analyst

Gala Leisure Limited
£35,000 pa + up to 20% discretionary bonus
07 Oct 2017
07 Nov 2017
Contract Type
Full Time
Market Researcher / Research Analyst Location: Nottingham Salary:£35,000 pa + up to 20% discretionary bonus Summary: We are looking for an Market Researcher / Research Analyst, who is customer focussed, analytical and has a keen eye for detail. You will be organised and confident in your approach with key stakeholders, yet you will have a creative flair and able to construct online customer surveys. You will have a good understanding of customer research and will be able to confidently organise and facilitate customer focus groups. Responsibilities - You will be able to deliver insight through: - Designing, carrying out / coordinating and analysing results of research with our customers. This is typically done via online surveys or focus groups, or through a call centre. - Analysis of customer behaviour by segment, highlighting opportunities and concerns. - Analysis of project trials designed to improve conversion and retention. - Building strong relationships with senior management across Marketing, Ops and Finance. Essentials requirements in terms of Research: - Presenting results of quantitative and qualitative analytics - Strong Excel skills - Communicating effectively with external suppliers - Coordinating focus group selection and assisting with the moderation - Ideally have experience of text analytic techniques Skills, Knowledge and Behaviour - Skills & Experience: - Understanding and experience of qualitative and quantitative research, mystery shopper and customer satisfaction surveys. - Understanding and experience of analytics including working with data warehouse (SQL or similar is essential), reporting (Excel, PowerPoint) and evaluation techniques - Deliver complex analysis in a simple way, and present to senior stakeholders Knowledge of the leisure/betting & gaming industry would be advantageous. To apply for thisMarket Researcher / Research Analyst position please send you CV by clicking the "Apply Now" button.
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