Digital Analyst

Vantage Consulting Ltd
£26k - £35000.00 pa
06 Oct 2017
06 Nov 2017
Contract Type
Full Time
Digital Analyst Location - Leicester Salary - £26,000 to £35,000 A growing and fast paced, analytically driven company are looking for an experienced Digital Analyst to join the team. You will be working closely with some of the company's key clients to provide end to end analysis on all Insight and marketing campaigns from a digital perspective. You will be analysing campaign activity and doing key analysis, which will help aid key business decisions and the strategy of future campaigns and techniques. You will be working to tight deadlines to produce all analysis required and you will be building strong relationships with the company's large portfolio of clients as this is a client facing role. Key Responsibilities - Work closely with key clients to gather requirements and identify objectives - Benchmark performance across all online channels - Use the analysis to influence and support future campaign strategies - Develop marketing dashboards for all client reporting - Report on key metrics, analysing and interpreting trends and providing actionable insights based on analytics data - Analyse the effect of different online and offline channels and develop strategies to improve growth - Analyse online user behaviour, conversion data and customer journeys - Perform RIO analysis to evaluate efficiency and effectiveness of different campaigns - Deliver regular reporting and documentation to clients to help aid key business decisions Skills required - Experience with working in a digital marketing environment and delivering analysis - Strong analytical skills and experience of working with large data sets - Advanced in SQL, Access and Excel - PowerBI is beneficial - Knowledge of putting reporting together and presenting data when required - Experience of working with Google Analytics, Coremetrics and digital playback - Ability to measure and analyse online marketing campaigns - Strong personable and relationship building skills - Experience of working with stakeholders and mangers / clients to provide actionable insights We are in the process of arranging interviews for next week, so please do not hesitate to get in contact with Kim Roe of Vantage Consulting on 01785 39000 or send an updated CV
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