Senior Campaign Marketing Manager - Global Events

United Kingdom
From £28,000 to £35,000 per annum
30 Sep 2017
03 Nov 2017
Contract Type
Full Time
Global Media Group with over 200 years providing research, conferences, exhibitions, publications and training courses to the business world.
Our client is looking for a bright and enthusiastic Marketing Manager with three + years’ campaign and digital marketing experience. This is a high-profile Marketing position working one of the most profitable divisions in the events industry.
The role requires someone who is well organised, hard-working, excellent attention to detail and an analytical, inquisitive mind. Creativity, flexibility and eager to learn are also important. As are strong copy writing skills, a good eye for design and excellent communication skills.
Main responsibilities:
The Marketing Manager is responsible for campaign marketing across a range of market leading events in the Finance industry:•Plan and execute integrated web, SEO/SEM, marketing database, email, social media, display and PPC advertising campaigns•Measure and report performance of all campaigns, and assess against goals (Revenues, Profits, ROI and versus KPIs)•Copy writing, designing and executing email marketing campaigns•Creating, designing and writing copy for the event websites•Incorporate customer insights into ongoing promotional campaigns•Help integrate content marketing strategies in marketing campaigns•Negotiate and execute marketing avenues with external media partners and associations•Keeping up to date with current digital trends
Candidate requirements
•2+ years’ working in a digital marketing focused role•Strong analytical skills and data-driven thinking•Strong copy writing skills and an excellent eye for design•Working knowledge of website analytics tools (e.g. Google Analytics)•Highly numerate and an exceptional level of attention to detail•Have the ability to work autonomously using common sense and initiative•Have exceptional organisational and time-management skills•Excellent communication skills, strong personality and a team player
Not the right role for you? If you know someone who is, why not recommend them to us!
Receive - £350 worth of vouchers upon a successful placement on a permanent basis.
Please note, due to the volume of responses we receive, if you do not hear from us within 14 days, then on this occasion your CV was unsuccessful.

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