Marketing and Customer Manager (Fitness)

MarkIT Placements
United Kingdom
Up to £20,000 per annum
30 Sep 2017
03 Nov 2017
Contract Type
Full Time

My client is looking for a bright, dynamic and entrepreneurial-minded individual to develop, deliver and manage a strategic marketing plan, primarily targeted at millennials to raise the profile of their brand. This rare, hands-on role will give you the opportunity to ‘own’ a marketing strategy and deliver with meticulous planning.

As a marketing manager for a start up with a bold vision, you will be required to exceed expectations as your voice is important to the growth of the company. A keen eye for creativity and a mindset to exceed all expectations is a must. You will be responsible for developing and executing innovative marketing and business development plans. As your role includes being a Customer Care Manager, you will be responsible for the organisation of work of the support service for our members. You will be the main point of contact for our members members on a daily basis to answer any questions they may have regarding their membership. You will also welcome new members when they sign up and ensure they know everything they need to. Every 2 months, you will check their satisfaction of the service, solve issues and answer questions if there are any.

Despite being the newest member of our small team, you’ll be comfortable working with the founders and heads of departments on a daily basis and will be fully driven to help us grow the business over the coming years to reach our vision, becoming an integral and instrumental part of the team. You will be working in a growing and fast developing company with the ability to build and influence on business processes on a daily basis.

Your job role will be member focus led and creativity to grow the brand into its vision.

Below is an outline of your responsibilities -

?Researching and recommending potential new marketing channels to reach our primary target market

?Creating and agreeing the marketing strategy and plan

?Owning our website and its performance in attracting potential new members

?Day to day execution and on-going management of the agreed marketing plan

?Managing website content updates (built on Wordpress)

?Execution of monthly newsletters to our existing member database

?Management of all social media channels including content, posting and creating calendars based on our strategy

?Working closely with our partner agencies to monitor and review performance, feeding back to the commercial team

?Creating partnerships with local and non local businesses

?Co-ordinating & scheduling team blogs, often taking a creative lead

?Managing and implementing a series of videos for social media

?Suggesting, creating and delivering promotional material including videos and photos showcasing what the brand has to offer from classes, products and merchandise

?Suggesting, creating and delivering events

?Ongoing analytics of the various marketing channels, reviewing and adapting where seen necessary

?Look after both corporate and non-corporate members to ensure they always have someone to talk to if they have any questions

?Proactively look to maintain and grow sales by create strategies to improve the work environment including sales and ensure KPI’s are met

Customer Care Manager duties

?Managing the customer service department and maintaining the support service for customers

?Providing help and advice to customers

?Handling face-to-face, phone and email enquiries from customers

?Dealing with complaints, investigating and solving customers' problems, which may be complex or long-standing problems that have been passed on by other members of staff

?Keeping accurate records of discussions or correspondence with customers

?Developing feedback or complaints procedures for customers to use

?Meeting with other managers to discuss possible improvements to customer service

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