Digital Marketing Manager

Recruiter
One Stop Convenience Stores
Location
Walsall
Salary
Up to £40,000 per annum + Benefits
Posted
29 Sep 2017
Closes
03 Nov 2017
Contract Type
Permanent
Hours
Full Time
We are currently looking to recruit a Digital Marketing Manager to join our team. This is an exciting opportunity for someone who has a proven track record working within the digital marketing field and is a brand advocate who champions the core fabric of the brand.

One Stop Stores is an exciting, fast paced and growing retail convenience business with over 750 stores, employing over 10,000 colleagues. With a culture that is friendly, fun and where everyone is treated with respect, you have a really great place to work.

About the Role

Key accountabilities of the role will include:

  • Build and implement One Stop’s digital strategy, aligned to the Brand Framework
  • Work cross functionally to deliver content aligned to the Brand Framework and comms plan
  • Manage and create compelling targeted customer journeys across all channels
  • Develop and deliver the test and learn content plan in line with wider communications strategy
  • Analyse campaign results and trends, for future activity to increase brand visibility and awareness
  • Ensure the website is playing its role in the digital customer journey and all communication is up to date and on-brand
  • Pro-actively monitor and manage online reviews and ratings
  • Build strong and positive relationships with suppliers and key contacts within the Tesco Group
  • Manage & lead relationships with 3rd parties & agencies to deliver on the digital strategy & wider integrated marketing objectives
  • Develop creative briefs and work closely with creative agencies to bring campaigns to life
  • Keep abreast of digital platforms and innovation to ensure that the brand maintains competitive advantage
  • Drive, develop and manage the Social Media strategy to drive increased engagement and brand awareness
  • Ensure we are continually measuring and reporting on the performance of all digital marketing campaigns and website analytics
  • Manage my own budget and ensure I am aligned to forecast
  • Travel to Tesco Head Office to ensure that knowledge and best practice is shared across Tesco Group teams

The successful candidate will have the following skills & experience:

  • Extensive experience working in Digital Marketing and is considered a specialist in their field
  • Highly inquisitive about digital marketing and a good exposure to the latest innovations
  • Experience in building strong relationships and managing senior stakeholders
  • A brand advocate who champions the core fabric of the brand and engages the business
  • Marketing degree, CIM or similar qualification
  • A strong, commercial / FMCG, digital marketing background – including
  • Analytical, with data-lead approach

If that’s not enough, working for One Stop offers a vast range of benefits, such as:

  • 10% Discount in One Stop & Tesco stores
  • Discounted Tesco pharmacy services
  • Discounted shopping website
  • Free eye tests
  • Childcare Vouchers
  • A great holiday package
  • A commitment to your career development
  • Community involvement and charity work
  • A great induction into One Stop

Apply today and we’ll be sure to be in touch.


This job was originally posted as www.totaljobs.com/job/76080292