CRM Specialist

Louis Hampshire
From £35,000 to £40,000 per annum plus Benefits
30 Sep 2017
03 Nov 2017
Contract Type
Full Time
CRM Specialist (Digital Marketing)

(Potential for 2 days p/w home working)

The client is a corporate business which owns a large portfolio of innovative and market-leading brands and products, highly regarded across the Globe. They are engaged across the marketing mix, with digital a key channel, and they have a significant campaign output to a diverse customer base internationally.

This is a key role in the Marketing team which will ensure the business fully harnesses the power of its CRM and marketing automation tools, and which will develop a comprehensive and high impact Email / digital campaign programme.

Campaigns need to encompass the full customer lifecycle and will raise brand profile, engage, inform, acquire, and retain customers globally. Working collaboratively with the wider Marketing, Brand, and Product teams, you will be developing, analysing, testing, implementing, and optimising all forms of digital and Email campaigns. You will advise on and ensure Email/Digital content is fit-for-purpose, and will be the go-to-expert and champion for CRM and Automation best practice.

Candidates will be looking to build on an already strong understanding of Salesforce CRM, including back-end administration, combined with experience of executing campaigns via automation tools such as Eloqua, Marketo, Hubspot, or Exact Target / Pardot. Experience may have been gained across a variety of B2C or B2B markets.

This role may be commutable for candidates based in Cambridgeshire, Suffolk, Norfolk, Ipswich, Colchester, Bury St.Edmunds, Stowmarket, Newmarket, Thetford, Diss, Mildenhall, Braintree, Bishops Stortford, Norwich, Haverhill, Royston, Saffron Walden.

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