Digital Marketing Executive

Michael Page Digital
£25k - £40k pa
04 Oct 2017
02 Nov 2017
Contract Type
Full Time
Plan, develop and execute online communications that support the company's strategic goal, including but not limited toSEM, Web and email campaigns Client Details One of the UK's largest B2B office materials manufacturer. With customers in over 40 countries and sales offices in the UK and Germany, this business is booming and has just been awarded the licence for an iconic global brand, they're about to get a whole lot busier. Description - Understand and proactively plan the best use of online media space - Build an excellent working relationship with the marketing team of an iconic global brand; ensuring that their brand guidelines are adhered to in all aspects of marketing and promotion - Write and deliver a concise marketing plan for approval by our Directors - Set up & monitor PPC keywords/campaigns to ensure the most relevant words/phrases are in place & cost effectiveness whilst working within specific budgets - Produce engaging website copy, ensuring it is optimised for Search Engine purposes - Work with our internal graphic designers to develop creative assets for online channel use - Update company website, monitor website performance and enhancing user experience - Managing on and offsite SEO strategy, company blog and content strategy - Lead with the E-CRM campaigns; from conception - Measure and report on performance of all digital marketing campaigns Extracting data to fine-tune our future SEO strategy Profile - Excellent attention to detail with excellent written and spoken English - Experience working on direct marketing campaigns - Strong analytical and research skills - Experience with working for/with a global brand - An excellent communicator and team player - Writing blogs and newsletter articles for email and social distribution - Strong commercial acumen At least 2-3 years marketing background Job Offer This is an exciting position for the right candidate which demands precision and accuracy. It's a great time to join the Company as more exciting times are ahead. Come and join our award winning team and work for one of the most forward thinking, innovative companies in our sector.
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