Marketing Campaign Executive

Recruiter
Michael Page Marketing
Location
Epsom
Salary
£110 - £140 per day
Posted
05 Oct 2017
Closes
02 Nov 2017
Contract Type
Permanent
Hours
Full Time

This is an excellent opportunity for a Marketing Campaign Executive to join a leading Financial Services organisation based near Epsom

Client Details

My client is a leading and growing financial Services business based near Epsom

Description

The Marketing Campaign Executive will have the following responsibilities;

  • Take ownership of the end-to-end management of all marketing-related test and campaign emails. This includes but is not limited to the Buyer's Remorse, Renewal Reminders, End of Loan letters and End of Loan Emails
  • Work with the Analytics team to source appropriate data for campaign and test emails and direct mail sends. Extract, cleanse and segment data for campaigns from variable data sources including our CRM system.
  • Execute campaigns and measure and report on their effectiveness in preparation for the monthly Cinven deck (Cinven are our venture capital investors). Reporting campaign results to senior management and explaining variances
  • Devise marketing campaigns and tests that directly drive improvements in net advances. Create and schedule these test and campaign sends for multiple channels
    • Work with data, along with research and market insight to identify opportunities to acquire and retain new business. Using the data to identify areas for improvements within the customer journey
    • Collaborate with other teams within the business to drive IPF targets and to ensure all marketing campaigns and tests are delivered on time and within budget
    • Write, edit and proofread copy for promotional materials within marketing campaigns
    • Brief and oversee the work of external agencies, such as designers and printers to deliver campaign activity
    • Ensure that brand and identity is consistently adhered to in campaigns and in all communication channels

    Profile

    The Marketing Communications Executive should have the folllowing skillset;

    • Extensive experience working on a variety of multi-channel campaigns from inception to completion
    • Experience in data marketing with a strong analytical mind set
    • Confident in stakeholder management and taking ownership
    • Appropriate time management, work load prioritising and delivering against targets
    • Proficient in Microsoft package products (Word, PowerPoint) and advanced in Excel
    • Strong copy writing and proof reading
    • Strong technical ability and marketing platform experience
    • An ability to work to organisational deadlines and KPI's.
    • Excellent communication skills
    • Flexible and adaptable approach to change and willingness to support others

    Job Offer

    My client is offering the successful candidate a daily rate of between £110-£140pd on an initial 6 month contract


    This job was originally posted as www.totaljobs.com/job/76737624