Retail Marketing Manager

Vertu Motors
26 Sep 2017
03 Nov 2017
Contract Type
Full Time
Vertu Motors plc. was formed in late 2006 and are now the Uk's 6th largest motor retailers with over 123 dealerships across the length and breadth of the UK from Dunfermline to Exeter. Our business has grown dramatically over the years and we now represent 24 brands including Bristol Street Motors, Macklin Motors and Vertu Honda. As our business continues to expand we have made the decision to strengthen our marketing expertise and firepower at both a divisional and group level and create an agile Retail Marketing team to strengthen retail marketing activity and drive lead generation for the dealerships. About the Role This role will work with and report directly to the Retail Marketing Manager for Ford, with responsibility for successful delivery of marketing projects and dealership support Ford Dealerships in the NE and Scotland, and the Ford dealerships in our Mackiln Motors brand in Scotland. The role will provide a cohesive and high-quality service for both the manufacturer and owned brands. You will be responsible for developing monthly and quarterly marketing strategies for your business and introduce tactics that ensure you deliver your plan. You will deliver the day to day marketing needs of your franchises to include sponsorship deployment, Events, PR, web maintenance Advertising, Social and CRM and will create insightful reporting, championing the strategic use of data across our network. Importantly this role will also assist the Ford divisional Retail Marketing manager plan and deliver Divisional Events The role will involve a level of travel across the NE and Scotland (Glasgow - Edinburgh). About You As an exceptional communicator with the ability to influence you will build strong and effective working relationships with both internal stakeholders and manufacturers. You will have experience of working and delivering marketing campaigns and have great commercial awareness. Your drive to exceed expectations will result in excellent customer experience and satisfaction. With a bachelor's degree in a relevant field you will have a high regard for standards and attention to detail and will have a creative approach to multi- channel marketing, with particular strength in Media and Digital. How to apply? This is a fantastic opportunity to join a dedicated and passionate marketing team and make a real difference in a continually developing business. You will experience an unrivaled level of autonomy while still benefiting from the support of an experienced team of marketing professionals. In return if you are successful you can look forward to on-going training opportunities, 23 days holiday plus bank holidays, share incentive plan, childcare voucher scheme, pension scheme and colleague discounts on a wide range of products and services. If you are interested in joining the most progressive team in the industry please apply now.
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