Marketing Excellence (Innovation Analyst)

Recruiter
Clinical Professionals Limited
Location
Berkshire
Posted
25 Sep 2017
Closes
03 Nov 2017
Contract Type
Permanent
Hours
Full Time
Marketing Excellence (Innovation Analyst) > Location: West of M25, working from home may be negotiable > Package: Dependant one experience > A very niche role looking for someone with analytics & marketing experience who has experience in providing strategic recommendations to the commercial teams at an immensely important time for the market leading pharma company. Overall Objective > To provide support and strategic direction based around implementing, embedding and analysing Marketing Excellence across the portfolio Key tasks: > Work cross-functionally to develop analysis for e-tactics relating to digital assets > Act as a consultant to the business on digital analytics > Work closely with brand teams to ensure the appropriate use of channels, determined by data > Assist with the implementation of `best in class` marketing management > Support with the implementation of analytics programmes & strategies around CLM > Determine customer segmentation targets and assess how to monitor general marketing effectiveness Experience needed: > Strong knowledge of marketing principles > Exposure to strategic elements of marketing plans > Analytics experience with various data sets > Large-scale roll-out of digital channels to a field-force > Educated to degree level (preferred) TAGS; pharma, SFE, sales force, RWE, analytics, insights, marketing, excellence, effectiveness, analysis, intelligence, forecasting, B.I, data, market, product, brand
This job was originally posted as www.jobsite.co.uk/job/959139182