Programmatic Display Manager, RBWM
A leading Global Financial Institution is seeking to employ a Programmatic Display Manager, RBWM based in London.
Hours 35 per week/permanent.
Competitive salary offered.
The role holder will manage the deployment of the digital business strategy with programmatic display across the product portfolio. They will work with different programmatic, attribution and analytics platforms: AppNexus, Google Double Click Bid Manager, Adobe Analytics, Visual IQ, as well as liaise with the data & analytics risk team, the Customer Value Management (CVM) product acquisition manager, the Digital Analytics and UX team to carry out their duties.
The role holder will develop first party data segmentation strategies for use across display and other digital channels as well as hold the responsibility for establishing agreed SLAs with stakeholders in the design, implementation and remediation of activity.
The role holder will be expected to provide technical leadership and support technical excellence by searching out external best practice, monitoring technical and professional developments, sharing knowledge and encouraging others to do the same in the best interests of customer. They will also develop and recommend changes and improvements to operating models, procedures and practices based on subject matter expertise and understanding market best practice.
The role holder will be expected to contribute to the development, implementation and maintenance of a Marketing management information, analysis and reporting framework that supports and informs timely and effective business management and decision making at all levels, as well as the implementation and monitoring of the application of Marketing policies, governance frameworks, procedures, practices and standards to ensure quality, effective risk management and regulatory compliance.
Regular commute to Birmingham is required.
The successful candidate will be a graduate and will have the following:
- Minimum 18 months experience in ad ops, programmatic trading and optimization which includes:
- Experience with SSP, DSP
- Experience with ad serving and dynamic creative
- Experience with content amplification (Outbrain and Taboola)
- Experience in brand safety (DoubleVerify, MOAT and IAS)
- Experience in advanced analytics and attribution
- Experience in financial services
- Experience with agency and partner management
Closing dates for applications: 18th September 2017