Digital Marketing Manager – Beauty Brands

Kinetica UK Ltd
£50000 - £60000/annum
22 Jul 2017
21 Aug 2017
Contract Type
Full Time
Digital Marketing Manager – Beauty Brands
*£50 – 60k pa

Veblen is recruiting a seasoned Digital Marketing Manager on behalf of a fabulous company that offers an array of pioneering beauty and personal care products including colour cosmetics, tanning, skincare and haircare! Boasting presence across the globe, our client’s products can be found in high-street / online retailers, on TV shopping channels and also in salons and spas.

This is an exciting, fast-paced opportunity in which the appointed Digital Marketing Manager will work to increase brand awareness and market share through the execution of an innovative digital marketing strategy. You will take ownership of the direction and implementation of company brands in key digital spaces, driving the websites and consumer ecommerce platforms to achieve sales growth and profitability. Further responsibilities include:
*Manage and implement PPC, Google AdWords, Social Ads, DDA and SEO
*Onsite promotions through competitions and offers
*Work with PR and Social to create integrated campaigns
*Create promotional plans for websites, ecommerce platforms and social media channels
*Plan and report on digital marketing /ecommerce budgets
*Email marketing responsibility – with both engagement emailers and direct call to action e-shots

The Requirements
*Strong understanding of ecommerce and the digital strategy to drive sales, acquisition and retention of new customers
*Significant and demonstrable experience in a digital marketing / ecommerce environment including: Affiliates, SEO, PPC, Display Advertising, Social Media Advertising
*Agency management experience
*Demonstrable ability to work with a CMS to publish and manage content