Marketing Executive Communications Specialist

Taylor James Resourcing
London, South East England
20 Jul 2017
19 Aug 2017
Contract Type
Full Time

A City based Insurance Group seeks a person with at least 4 years marketing experience, alongside a CIM or similar marketing qualification, exceptional copywriting skills and a proven record of managing effective marketing campaigns to manage the delivery of day to day marketing campaigns and planned initiatives across a range of communication channels e.g. email, social, web, PR, advertising.

The role will to create written content such as articles, website copy, blogs, emails, social media updates/posts, presentations, video scripts, as well as a range of product support literature. This includes collaborating with stakeholders across the business on technical content.

Collaborate with design colleagues to create engaging content

  • Collaborate with colleagues across the business to understand business needs and together with marketing objectives, use this to drive new ideas for compelling marketing campaigns
  • Manage PR activities and relationships with journalists
  • Jointly manage social media accounts with colleagues on a daily basis
  • Operate and administer CRM and email marketing software
  • Operate and administer CMS
  • Create and administer customer surveys
  • Arrange and organise occasional events
  • Create and administer regular and one-off charity campaigns
  • Check communications produced by other team members for impact and accuracy
  • Maintain product documentation library and liaise with internal stakeholders on changes
  • Keep up to date with emerging digital and content marketing techniques and applications