Digital Data Analyst - Technology

Recruiter
Harnham
Location
London, South East England
Salary
30000.0000
Posted
17 Jul 2017
Closes
16 Aug 2017
Contract Type
Permanent
Hours
Full Time

Digital Data Analyst - Technology
London
£30,000 - £35,000

In this Digital Data Analyst role you will drive the development of marketing analytics/reporting to maximise return on interest across all digital marketing channels within a thriving Marketing team at this hugely exciting technology company, specialising in state-of-the-art software used in a range of amazing projects.

THE ROLE

  • Develop the digital marketing analytics capability, maximising visibility of all channels and boosting their ROI.
  • Daily use of Google Analytics, Eloqua as well as a range of third party tools/technologies.
  • Identify actionable insights and opportunities to improve digital marketing, content, conversion and UX
  • Take technical briefs from in-house specialist digital marketing teams, before delivering bespoke technological solutions.
  • Identify and create Digital Marketing specific business cases for on-site technical changes.
  • Report on acquisition KPI's (visitors, conversion, product conversion, revenue per sale etc.), and make recommendations based on results

YOUR SKILLS AND EXPERIENCE

  • Extensive hands-on use of a Web Analytics tool - ideally Google Analytics
  • A decent understanding of A/B testing
  • A strong knowledge of Digital Marketing - channels include SEO, PPC, Display, Email and Social
  • Project management experience, and a natural entrepreneurial curiosity.
  • Previous experience working in an eCommerce environment is preferred, specifically in a Digital Marketing/Analytical role.

SALARY

If successful in your application you will receive a basic salary up to £35,000 based on experience plus a benefits package.

HOW TO APPLY

Please register your interest by sending your CV via the Apply link on this page.

CONTACT

For further details or to enquire about other roles, please contact Dan Lewis at Harnham.

KEY TERMS

IBM, Coremetrics, Google Analytics, GA, Omniture, SiteCatalyst, Adobe Analytics, Analyst, Web, Digital, Online, Website, Financial Services, Finance, A/B, Test, Split, Multivariate, MVT, Tracking, Code, Tagging, Tags, Insight, Client, Agency, Management, Strategy, CRO, Conversion, Optimisation, Digital Marketing, PPC, SEO, Affiliates, Display