Senior Content Marketing Executive - Media Agency

Recruiter
Harrison Dear
Location
London, South East England
Salary
26000.0000
Posted
14 Jul 2017
Closes
13 Aug 2017
Contract Type
Permanent
Hours
Full Time

Job Purpose
To develop and execute clients’ overall content marketing strategy with a focus on distribution through Digital PR, Influencer Marketing and Native Advertising.

Key Experience
• At least 1 year’s experience in content marketing, digital content creation, digital PR or social media - preferably agency side
• Familiarity with engaging with journalists, publishers and influencers to distribute content
• Experience in creating content marketing campaigns for brands that engage the audience while staying true to the brand identity
• Must be comfortable communicating with clients

Key Responsibilities
• Pitching new ideas and contributing to quarterly and monthly Content Marketing strategies
• Achievement of internal and external targets, as assessed by the Content Marketing Manager
• Delivery and understanding of innovative content marketing, audience research, PR and distribution strategies
• Effective and accurate completion of key deliverables such as monthly reports, competitor analysis and research documents
• Educating/training team members, staff members and clients whilst championing the benefits of an owned-first approach to marketing
• Effective and confident contribution to team meetings, client meetings and the pitch and sales process
• Consistently accurate administration, budgeting and time management.
• Keeping up to date will all digital industry developments
• High standard of efficient content campaign management while meeting all client/agency targets
• Achieving high client service scores and in depth understanding of client business
• Drive innovation in content marketing and integration with other media campaigns and services
• Effective 360 communication, knowledge share all innovation plus sharing innovation & knowledge and creativity
• Active involvement across Performance Content initiatives e.g. education, pitches, new tools and processes
• Develop, support and educate other team members and clients in regards to the place of Content Marketing and its importance in driving performance for clients

Relationships (Internal & External) To have strong relationships with internal teams across all disciplines whilst building valued relationships with clients and partners.