Digital Marketing Manager - IT and Data Services - Central London - Up to £40k

Recruiter
Honor Search Ltd
Location
Shoreditch, London
Salary
30000.0000
Posted
14 Jul 2017
Closes
13 Aug 2017
Contract Type
Permanent
Hours
Full Time

Digital Marketing Manager

Shoreditch

£30,000 - £40,000 a year

The Digital Marketing Manager will need to have a firm grasp on online strategy, content creation and a passion for getting results.

An ability to generate actionable leads and see marketing plans through to the end is an absolute must. We are a sales lead company and marketing works very closely with this business function, partnering to enable sales.

As a Marketing Manager, you should be able to design and complete engaging campaigns that will capture new audiences and bring exposure to the brand name.

Main responsibilities will consist of:

  • Create and maintain marketing plans in conjunction with senior management to help support and achieve business unit goals.
  • Manage and drive marketing campaigns and projects from concept to execution.
  • Manage budgets using wisely and effectively to achieve results.
  • Create and maintain presentations, brochures, sales aids and other materials, both in print and online.
  • Develop and maintain the digital marketing strategy, including websites and emails to complement other activity.
  • Determine thought leadership topics of interest in line with business strategy and produce relevant content for blog, web and e-books.
  • Design and execute e-marketing campaigns that align with sales strategies and analyse their results to improve future campaigns.
  • Working with the sales team to help create new and exciting sales initiatives and packages to take to market to promote specific products and services.
  • Communicate new product launches to the market and existing customers to create upsell opportunities.
  • Managing existing CRM and whilst providing engaging content.
  • Ongoing lead generation activity and lead nurturing.

The right candidate will have the following experience and skill set:

  • PPC Campaign development and management
  • SEO Optimisation
  • Email Marketing familiar with sales force and/or Mailchimp
  • Content creation, Copywriting & design skills
  • Events planning and delivery experience
  • CRM management (Microsoft CRM/Salesforce)
  • Website management, CMS experience should be familiar with wix/ wordpress etc.

Required experience:

  • SEO Optimisation: 2 years
  • Marketing: 3 years
  • working with wix/wordpress: 1 year
  • Digital Marketing: 2 years