Email Marketing Manager - Slough - £45k
My client is a globally recognised online tech brand looking for a skilled Email Marketing Manager to join their thriving and innovative digital marketing team. This is a fantastic opportunity to further your career with a well known industry reading tech brand.
You will be responsible for developing automated email campaigns throughout the customer life-cycle to increase ROI. You will devise the Email Marketing strategy encompassing, segmentation to deliver more targeted and relevant comms. You will optimise all campaigns to deliver a a better user experience. You will carry out A/B and MVT testing to further enhance campaign performance. You will also be responsible for analysis and reporting on campaign performance and continuously strive to improve all KPI's. You will also iimplementation and management of email marketing programs with ongoing program management.
To be considered for this role you will have a solid background managing Email Marketing initiatives with a commercial focus. You will have strong technical knowledge with Email Marketing programs and have the ability to develop email marketing campaigns that are engaging, targeted and commercially focused.
To apply for this role contact Dominic Watkins at Blu Digital
KEYWORDS: Email Marketing, Email Programme, Customer Segmentation, CRM, Digital Marketing, Digital