Membership Marketing Executive - Trade Association - SW1

Morgan Spencer
£43000 - £45000/annum Hours: 9-5. Excellent Bens & Bonus
12 Jul 2017
10 Aug 2017
Contract Type
Full Time
My client is one of the largest UK bodies. I am looking for a Senior Marketing Executive with trade experience. You will be involved in product, new services, brand and B2B. Membership experience is a MUST

The Role

- Manage and coordinate marketing activities - working closely with the team and with other departments/functions.
- Develop marketing strategies and campaigns to support engagement, retention/recruitment and wider commercial activities.
- To support membership recruitment/retention drive, manage and improve lead generation/retention campaigns and measure effectiveness.
- Develop and execute targeted campaigns to support key events and help maximise engagement opportunities.
- Monitor, review and report on all marketing activities including results and effectiveness and ensure on time delivery and within budget.
- Coordinate and maintain effective internal communications to ensure all relevant functions are informed of membership marketing activities.
- Attend external events and meetings and where required, represent/present on activities.
- Support the creation and development of new products and services based on market research and views/requirements.
- Support and lead where required, on the delivery of events, seminars and meetings.
- Working closely with section managers, help create engagement campaigns to ensure greater member satisfaction.
- Provide administrative support for relevant meetings/events, including preparation of agendas, minutes and reports and ensure that agreed actions are implemented.

The Person

- Marketing or business related degree or equivalent professional qualification
- Experience in all aspects of developing, executing and managing marketing strategies and campaigns with proven track record of success.
- Strong creative outlook with knowledge and experience of a wide range of marketing techniques and concepts. Understanding of various mediums and channels for marketing and awareness of latest tools and techniques including e-shots, newsletters, videos and brochures
- Excellent communications and presentation skills – both oral and written to a business audience
- Strong analytical and project management skills – highly organised with a structured approach to project management.
- Highly motivated team player with good interpersonal skills and ability to form good working relationships with people.
- Ability to multi-task and work effectively on different projects without supervision and deliver results on time and to budget
- Self starter with a pro-active approach who possess a strong sense of initiative and responds well to pressure.
- Reliable and solid team player with a strong sense of shared objectives and common goals
- Proficiency in MS Word, Excel, PowerPoint, Outlook and Internet. Experience with CRMs and electronic marketing platforms.

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