Digital Marketing Manager
We have a great opportunity to join a leading innovation consultancy as a digital marketing manager, focusing on influencing, transforming and implementing digital strategy through marketing technology and lead generation campaigns.
As a tech focussed business, the role will lean towards optimising the firms marketing automation and digital campaigns, working closely with marketing leaders across the firm to fully integrate wider marketing campaigns into the firm’s digital platforms. With ownership over the CMS, CRM and marketing automation software alongside other platforms you’ll be confident running lead generation activity with a focus on ROI and analysing results to optimise content.
As the firms digital marketing manager, you’ll also get the opportunity to help develop the firm’s portfolio of digital projects, from microsites through to webinar platforms to support the firm’s business development initiatives. This role is visible within a very collegiate business and although cliché, the successful applicant will be a real team player and build bridges across the whole organisation.
We’re ideally looking for a manager with a client driven mindset, and continually looking to improve user interaction and experience through digital channels. It’s well known that this consultancy is at the forefront of digital technology and as such this role will play a very prevalent part in defining digital innovation across professional services for years to come.
Whereas we are open on the background of the role holder, it is expected that applications will demonstrate a strong understanding of a marketing automation platform, ideally Marketo, and digital campaign management, balancing technical and commercial output.