Category Development Manager

Orpington, South East England
18 Jun 2017
17 Jul 2017
Contract Type
Full Time
My client is looking for a Category Development Manager for a fixed term basis to provide maternity cover for 1 year.

They are one of Europe’s leading foodservice providers who have extensive network base of customers and pride themselves within their market for delivering high quality service across Europe

(1) Product and category intelligence

• Keep up-to-date with the latest trends – consumer insight, competitor product introductions, retailer developments etc.

• Keep the business and customer base abreast of market developments via presentations, study tours etc.

(2) Product management of the core range

• Ensure all existing products within the core range are best-in-class.

• Manage any necessary product changes.

• Identify and fill appropriate gaps in the core range.

• Develop and drive an effective launch plan for gap fill NPD.

• Keep up-to-date with competitor product developments via regular benchmarking exercises.

• Provide product knowledge training of Country Choice staff.

(3) Step-change innovation

• Identify new products and concepts that offer true innovation and incremental growth.

• Commission consumer and customer research where required.

• Project-manage to launch – product, packaging, equipment, pricing, branding, commercials etc.

• Liaise with suppliers on all aspects of product development, factory trials and first production.

• Work with equipment suppliers on the development of display equipment.

• Develop an internal and external launch plan

• Monitor launch performance; address issues early on, take appropriate remedial action.

• Keep internal and external stakeholders updated with progress at key milestones.

Who works with the job holder to deliver the outputs?

Key internal contacts are: -

• Head of Buying

• Corporate Account Managers, Head of National Sales, Area Sales Managers

• Finance Manager

• Foodservice Training Manager

• Technical Manager

Key external contacts (in conjunction with the relevant ‘relationship owner’):-

• Suppliers (product, packaging, equipment, printers).

• Corporate Account Head Office (Category Controllers, Buyers, Marketing).

• Store retailers (independent and Symbol independent).

• Consumer research agencies.

What are the skills / knowledge / qualifications needed to do the job?

They are seeking people with experience in Food Service and FMCG Backgrounds as well as the following.

• Marketing and product development background with a track record of delivering true innovation generating step change / significant incremental business.

• Experienced in product developing added-value propositions.

• Experience in Food Service and FMCG Backgrounds is essential

• Experienced in B2B and B2C marketing

• Commercially astute

• Strong project manage experience with the ability to manage cross-functional teams to deliver to tight deadlines.

• Good presenter

If you feel you meet the above criteria and have experience in fats moving consumer goods, please apply now.

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