Campaign Marketing Manager - Global Events

Recruiter
Amdas Consultancy Ltd
Location
City Of London, London
Salary
30000.0000
Posted
16 Jun 2017
Closes
16 Jul 2017
Contract Type
Permanent
Hours
Full Time

Exciting and unique opportunity for a talented marketing manager to take charge of content across a number of event portfolios, for this world class media FTSE100 group.

The successful applicant will enjoy an intellectually stimulating diverse range of challenges, continuous hands-on learning in a range of marketing disciplines, a creative/team orientated work environment and an attractive compensation package.

The Marketing Manager is responsible for campaign marketing across a range of market leading events in the Fund Management industry:
• Plan and execute integrated web, SEO/SEM, marketing database, email, social media,
display and PPC advertising campaigns
• Monitor schedules/deadlines during all phases of the promotions
• Measure and report performance of all campaigns, and assess against goals (Revenues,
Profits, ROI and versus KPIs)
• Copywriting, designing and executing email marketing campaigns
• Creating, designing and writing copy for the conference/training websites
• Contributing to social media engagement and brand awareness campaigns
• Incorporate customer insights into ongoing promotional campaigns
• Help develop and integrating content marketing strategies
• Using web analytics software, eg. Google Analytics, to monitor performance of event
websites and make recommendations for improvement
• Negotiate and execute marketing avenues with external media partners and associations
• Contribute researched/qualified prospects for database build
• Chase marketing opportunities through our speakers and sponsors
• Interact with relevant colleagues in a team approach to event marketing
• Keeping up to date with current digital trends


Ideal Candidates:

• 3-5 years’ experience working in a marketing role, ideally in the events industry
• Relevant product knowledge including knowledge of Digital Marketing
• Hands-on experience of digital channels such as Display, Social, Search and SEO
• Strong analytical and troubleshooting skills with a passion for testing and optimising
• Ability to set goals and execute under tight deadlines.
• You will be highly numerate
• Have the ability to work autonomously using common sense and initiative
• Have exceptional organisational and time-management skills
• Have an exceptional level of attention to detail
• Highly literate
• Strong copywriting skills
• Line management experience preferred

Not the right role for you? If you know someone who is, why not recommend them to us!
You could receive £350 worth of vouchers upon a successful placement on a permanent basis.
Please note, due to the volume of responses we receive, if you do not hear from us within 14 days, then on this occasion your CV was unsuccessful.