Digital Product Marketing Manager - B2b- Loyalty Company

Recruiter
Sphere Digital Recruitment
Location
London, South East England
Salary
45000.0000
Posted
15 Jun 2017
Closes
15 Jul 2017
Contract Type
Permanent
Hours
Full Time

Digital Product Marketing Manager - B2b- Loyalty Company- £45,000-£50,000

The Company

My client is a world-renowned leader in developing disruptive products for the Airport and Financial market. Due an exciting period of growth and rapid change they are now looking to hire a Product Marketing Manager for their broad portfolio of products.

As a product marketing manager, you will be working on a superior portfolio of products that offer ease of access to many global companies

As a Product Marketer, you will own my client’s global consumer go-to-market for the software and services, which include mobile and desktop apps. This critical role will be responsible for driving go-to-market planning and execution, managing product launch strategy and processes, and managing two people.

Responsibilities

  • Develop and manage global consumer GTM plan for software and services, from defining objectives, goals and strategies to measuring results and ROI
  • Create and execute end-to-end launch plan and process for GoPro software and services in partnership with key stakeholders and teams across the company
  • Digital Product Marketing skills
  • Develop product positioning and messaging that differentiates your products in the market
  • Sales enablement - communicate the value proposition of the products to the sales team and develop the sales tools that support the selling process of your products
  • Product launch - plan the launch of new products and releases and manage the cross-functional implementation of the plan
  • Market intelligence - be the expert on your buyers, how they buy and their buying criteria; be the expert on your competition, and how to outperform them
  • Go to market experience
  • Management experience


Requirements

  • 5+ years of software product marketing experience with at least 2 years’ experience in a b2c facing role
  • Very strong written communication skills
  • 4 years B2C Product marketing experience
  • Excellent people and management skills to interact with staff, colleagues and cross-functional teams, and third parties
  • Travel or finance experience is desirable
  • Marketing Saas products

Please only apply if you have the desired requirements

Where do I apply?

You can apply for this role now by sending your CV or calling me now!

Aine O’Sullivan - Saas marketing consultant Consultant

We recruit for a variety of opportunities in Digital so feel free to get in touch with us to find out how we can help you.