Senior CRM Analyst

Recruiter
Harnham
Location
Peterborough
Salary
£40000 - £45000 per annum + benefits
Posted
14 Jun 2017
Closes
14 Jul 2017
Contract Type
Permanent
Hours
Full Time
Senior CRM Analyst - SQL

Peterborough

e-Commerce

Up to £45,000 + Benefits

An award winning e-Commerce company is looking for a talented senior CRM analyst to join their customer analytics team. It is a standalone senior role that will focus on advanced CRM campaign analysis and analytics such as customer segmentation, profiling and predictive modelling and in turn, providing easily understood actionable insight for a variety of stakeholders using SQL and other tools such as R/Python.

Duties and Responsibilities - Senior CRM Analyst

* Investigating, interpreting and understanding complex unstructured data and translating that into value driven insight for various CRM campaigns
* Communicate complex data and methodologies clearly and effectively to internal and external stakeholders
* Manipulating and interpreting large database tables with millions of rows of data
* Utilise tools such as SQL, R, Python and Excel to create propensity/regression/CHAID/clustering models to help understand customer behaviours

Skills and Qualifications - Senior CRM Analyst

* Experienced user of SQL
* Experience and knowledge in SAS, R and Python is a bonus
* Prior data analytics and optimisation experience, specifically focusing on CRM campaigns
* University degree
* Excellent communication skills
* Ability to carry out a senior role within the team, mentoring junior analysts, as well as working independently to meet tight deadlines

Salary and Benefits - Senior CRM Analyst

Up to £45,000 + Benefits

How To Apply - Senior CRM Analyst



Key Words:
Senior Analyst, Insight, Analyst, SAS, SQL, R, Python, Commercial Analytics, Customer, Customer Journey, CRM, Online Payments, Retail, Financial Institutions, Recommendations, Campaign Management, Campaign Analytics, Marketing, Online Marketing, Revenue Optimisation