Marketing Executive

Recruiter
FRANKLY RECRUITMENT
Location
Reading
Salary
£14 - £16 per hour
Posted
14 Jun 2017
Closes
14 Jul 2017
Contract Type
Interim
Hours
Full Time
Marketing Executive



What we are looking for:

My client is currently recruiting for someone that has excellent copywriting and marketing skills. You will need to be keen to work as part of a fast paced and lively team and be up for working in a business where people are passionate about what they do and consistently go the extra mile. The ideal candidate will have experience of working within a B2B marketing team, as a Marketing Coordinator supporting the marketing objectives. As the company grows, we see this role potentially evolving into a Marketing Manager.

In this role, you'll be responsible for planning and executing integrated marketing programmes, across a range of channels and tactics, specifically focusing on lead generation (new business) as well as product, customer and partner marketing. You'll implement campaigns across multiple channels that both innovate and deliver tangible returns.



Key Responsibilities

It is an all-round marketing role and duties will include, but will not be limited to:



* Social media
* Events
* Email campaigns
* Copywriting
* Collateral creation
* Data management
* PR
* Reporting, campaign metrics
* Competitor analysis
* Partner engagement
* Webinars



Skills & Experience



* Demonstrable B2B marketing experience is essential, ideally within the IT sector



* Experience delivering targeted customer and partner marketing programs, preferably in the technology sector

* Good commercial approach to marketing, with ROI and analytics
* Proven track record of budget management, keeping within budget and supporting ROI

* Experience in planning and execution essential-including demand generation, event management, and social media
* Social media savvy: experience in and crucially - enthusiasm for social media campaign management and execution

* Experience in Adobe Suite CS - Indesign and Photoshop, Illustrator



* Creative and strong oral communication and content writing skill
* Experience of using CRM tools, preferably (CRM Dynamics)
* Experience of using marketing automation tools (preferably Hubspot)



Qualifications

* Minimum requirement graduate level, ideally with a degree or equivalent in marketing/digital marketing or business studies