Senior Content Marketing Executive

BMS Performance
South West London
£28000 - £32000/annum
13 Jun 2017
13 Jul 2017
Contract Type
Full Time
B2B technology business based in South West London
* Software platform enabling businesses to enhance their communication channels with customers
* Content Marketing Specialist role
* Create, curate and commission content to use in campaigns
* Work with multiple stakeholder groups (commercial team, design team, freelance copywriters)
* Be part of a major rebrand and content marketing push

The role -

This Senior Content Marketing Executive will be tasked with leading the creation of all forms of content for this B2B technology business. Working with the Head of Growth and commercial teams the Senior Content Marketing Executive will be responsible for writing, curating and commissioning content to be used for brand awareness, lead generation and client engagement. The role requires a commercially savvy B2B marketer who can define a content marketing calendar and most importantly implement that through a very creative and innovative approach. The successful candidate will have had experience of writing blog articles, websites (including being SEO savvy), whitepapers, infographics, social media and PR.

Job responsibilities for the Senior Content Marketing Executive role include:

* Working with a small team based in South West London to generate impactful content
* Defining the content marketing calendar and owning the brand message and tone of voice
* Writing SEO friendly content across all formats to improve the companies organic reach
* Creating multi-form content from scratch
* Curating relevant content to position the business as a thought-leader in it's marketplace
* Commissioning experts and freelance copywriters to write content that will enhance the overall content marketing calendar
* Working with designers to improve the look and feel of the company's brand and content
* Managing the relationships with journalists and the PR companies to bring a wider reach and brand awareness

For the role of Senior Campaign Marketing Executive you must have -

* Worked in a B2B content marketing
* Excellent written and spoken English
* A can-do attitude with demonstrable drive
* Understand the IT/Technology market
* SEO experience is a bonus
* Written a variety of B2B content across multiple formats
* Ideally have worked with PR agencies in the past

The company -

This software company provide a product that enables businesses to enhance their communications channels with their customers. The business is situated in an amazing South West London location and offers great perks and benefits to ensure a happy working environment. Already working with some of the world's leading brands they are looking to bring on a specialist content marketer to grow the existing team and improve their business.

The business are based in South West London.

Salary package - £28,000-32,000 + exciting benefits (some include free gym, beers in the fridge, weekly team lunches)