Account Manager Required - Outdoor Media Specialist Agency HD2963

Harrison Dear
London, South East England
11 Jun 2017
10 Jul 2017
Contract Type
Full Time

Key Purpose of Role

The Activation Department is responsible for the planning and buying of Outdoor Media solutions on behalf of all of the company's agencies and clients. Account Managers are integral team members who oversee a number of accounts; planning and buying campaigns for clients/agencies in their team and developing good relationships with media owners. Account Managers are expected to oversee Account Executives and Junior Executives. They are expected to collaborate and share learning and experiences with the wider Activation department and to contribute to the company as an active member of the business.

Overview of Key Accountabilities, Responsibilities and Duties

• Assist in promoting the company's offering to clients and agencies and identify ways of driving more revenue
• Developing good working relationships with clients
• Finds new and better ways of servicing clients
• Effectively delivering competent OOH responses to brief for clients/agencies
• Present proposals, market updates and inductions to agencies and clients
• Actively promote all SBUs and identify ways of communicating benefits to agencies and clients to drive revenue
• Takes responsibility for resolving any client or campaign issues and escalate appropriately
• Presents quarterly insights and updates to agencies
• Undertakes competitive analysis
• Collates production requirements for the team
• Prepares post-campaign analysis
• Update internal databases as required
• Looks for new ways of improving quality and creativity to the ways of servicing clients/agencies
• Escalates challenging client issues and team issues appropriately
• Demonstrates creative solutions through data led planning and driving innovation and technology
• Demonstrates regular use of all company and industry tools and systems and training Account Executives and Junior Executives
• Ensure 4D planning is adhered to
• Good understanding of the company's planning methodology
• Promote and collaborate with other company teams on the benefits of converging OOH with mobile, digital, social and more established media
• Pro-actively steers Account Executives and Junior Executives to deliver to deadline
• Checks the work of Account Managers, Account Executives and Junior Executives that goes out to clients and agencies
• Builds good rapport and relationships with Media Owners
• Able to quote planning and buying rates and option and buy campaigns
• Can help co-ordinate short-term opportunities and monitor spend commitments with key Media Owners to ensure targets are met. Help monitor value delivered to agencies
• Negotiate pricing and book activity with media owners
• Keeping abreast of vendor news and forming an opinion
• Grows industry knowledge through internal training, attending seminars, industry events and media owner presentations
• Positively motivates the team and leads by example
• Provides direction and guides others
• Oversee and assist with internal recruitment requirements with the support of HR/Talent Team
• Acts as a Buddy for new starters
• Gets involved in the wider business; helping with training, forums, agency initiatives, developing tools and systems, creative ideas, internal and external events etc.

Key Competencies (Skills, Knowledge and Experience)
• Able to build productive and fruitful relationships
• Manages others’ expectations and anticipates issues and concerns
• Builds and maintains meaningful relationships over longer periods of time
• Strong account management skills
• Strong client service skills Thinking
• Strong implementation and delivery skills; tactical and hands-on
• Introduce new ideas
• Considers the wider/bigger picture
• Excellent problem solving, comes up with new solutions
• Good high level thinking
• Creative and ideas orientated
• Excellent attention to Detail
• Pro-active and thinks ahead Commercial
• Can identify new revenue opportunities
• Good numeracy
• Sensitive to wider commercial implications Communication
• Good presentation skills
• Demonstrates impact and confidence
• Confident and engaging manner
• Persuasive
• Always positive and alive to possibilities
• Articulates and expresses ideas clearly and succinctly
• Good written skills - good grammar, clear and concise
• Good listening skills and emotional intelligence to read situations and people Conflict Management
• Good problem solving skills and is solution focused
• Good judgement and decision-making skills • Seek resolutions through influence and negotiation
• Resilient under pressure and works well to tight deadlines
• Actively pushes self out-side comfort zone
• Stays calm and assertive in times of conflict and states position calmly People
• Provides guidance and assistance
• Motivating team player, happy to take the lead as required
• Leads by example
• Displays empathy and good emotional intelligence Organisation
• High level planning skills
• Flexibility and adaptability
• Excellent multi-tasking skills
• Organised and structured
• Comfortable with ambiguity Digital / Technical Skills
• Good understanding and use of MS Office /Windows - Outlook, Excel, Word and PowerPoint
• Able to use internal technical tools - picks up new technology and systems well
• Excellent understanding of social media and internet
• Actively works to develop understanding of digital developments through reading, seminars and attending learning, development and training

Qualifications/Skills Required

• GCSEs - to include English and Maths (A to C)
• Educated to A-Level or equivalent standard Desirable
• University degree