Direct Marketing Executive

£25000 - £32000 per annum
05 Jan 2017
02 Feb 2017
Recruitment Genius Ltd
Public Sector
Job Level
Contract Type
Full Time
Do you want to be part of a creative, dynamic and friendly team?
Are you an experienced Direct Marketing Executive looking for you next step up?

At this pet insurance agency, marketing has a pivotal role in generating sales opportunities and they now wish to improve their marketing capability with the recruitment of an enthusiastic and talented Direct Marketing Executive.

This is a great opportunity for a creative individual to have autonomy for the direct marketing strategy; including direct mail, inserts and email. Copywriting and creative play a big role within this position. You will be given the support and development to excel, in a small but growing organisation that will give you an opportunity to make the most of this role.

This agency is currently investing significantly in improving its communications effectiveness with the objective of expanding the business rapidly over the next 18 months. This is an exciting time for an individual with drive and ambition to join their business and contribute to their future success.

Key things you'll be doing will include:
- Building and managing direct marketing campaigns for the agency and its partners
- Responsible for the whole campaign lifecycle, including concept, briefing, production, reporting and optimisation
- Ensuring all marketing material is subject to compliance, technical and proof reading processes.
- Providing reports on marketing campaign performance.
- Maintaining a general knowledge of their key distribution channels and an understanding of competitor activity within those channels.

What they would like you to have:
- Relevant experience in direct marketing - particularly direct mail.
- Experience of writing copy and producing direct marketing campaigns, both traditional and digital highly desirable
- Exceptional organisation skills and proofing experience
- Excellent command of written English with copy accuracy
- Knowledge of using Excel at an Intermediate level
- Effective prioritisation of workloads.
- Excellent attention to detail
- Well organised and self-motivated
- Ability to work effectively under pressure and to tight deadlines

In addition, it would be great if you had
- IDM qualification highly desirable

What they can offer:
- Salary of up to £32,000 per annum
- A whole array of benefits including 25 days holiday plus 8 bank holidays, pension, life assurance, gym membership, online and high street discounts, social events and so much more

Closing date for applications: Friday 27th January 2017

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